Description:
Stoney Clover Lane is headed out west!
Muddy cowgirl boots, plaid everything, downtown detours, girls weekends, bags packed, a little trouble along the way…
Scope of work:
+Graphic Design
+Email Design
+Social Media Design
+Paid Ads
+Banners
Instagram Stories
While always collaborating with the Social Team to plan and execute assets, each launch has an average of 50+ screens designed and posted to Stoney Clover Lane’s 650,000 Instagram followers. The stories themselves remained on-brand, visually cohesive, informative, and always trendy!
Ads
Designed visually engaging ads across Meta, Google, and Pinterest, developing graphics that aligned with the brand's voice while optimizing for each channel's design specifications.
Emails
Working closely with the Digital Marketing team to create an email flow plan, each one features visually engaging layouts that highlight product launches, promotions, seasonal collections, and brand storytelling. Sent pre-launch, during launch, and post launch, to SCL’s list of customers.
Launch
Post-Launch
PYB
Pocket-Focused
